WINNIPEG, Man. – You may have no idea what actor Charlie Sheen will say next, but a Winnipeg man has created a website that tells you what he has said before.
The website livethesheendream.com contains a random quote generator that pops up gems such as, “I am on a drug. It’s called Charlie Sheen,” every time you click on the star’s slightly maniacal-looking head.
Or how about: “I closed my eyes and in a nanosecond I cured myself.”
Jarrett Moffatt, a copy writer with Velocity Branding, just created the website last weekend with his friend Chris Meisner, another 24-year-old Winnipegger who now lives and works in New York.
“Really, this is just a social-media experiment,” Moffatt said Wednesday. “It’s all about branding now.”
Sheen is doing a great job of marketing himself and should do all right from all the publicity, he suggested, “if he doesn’t go off the deep end.”
By Wednesday, the website had already registered almost one million visitors after it had been mentioned by celebrity blogger Perez Hilton. There were seven million page views from those who kept clicking to get more Sheenisms.
Even Sheen himself has visited the website and according to Moffatt, he likes it.
Sheen has been making headlines after CBS cancelled the remainder of the season of his hit sitcom, “Two and a Half Men.”
After giving the actor a break to seek rehabilitation following wild partying and three hospitalizations in three months, Warner Bros. Television and CBS announced last week they had decided not to resume production because of Sheen’s conduct and comments.
Chuck Lorre, the show’s executive producer, has been a favourite target of the actor in his dispute with Warner and CBS.
Moffatt said he and Meisner therefore had been thinking about doing something involving Sheen for weeks.