680NEWS

Rogers connects customers to Asia-Pacific through mobile giving and free channel previews

680News staff and The Associated Press

Rogers has unveiled some initiatives they hope will help their customers connect with friends and family in typhoon-ravaged Philippines.

Cable customers in Ontario will be able to access the Filipino specialty channels, 869 and 870, for free to get news updates on the natural disasters that has affected the Philippines.

Rogers wireless customers can also donate $5 to the Canadian Red Cross International Disaster Relief Fund by texting the word "HELP" to shortcode "733."

Rogers will match the donations up to $20,000.

Tens of thousands of villagers fled the likely path of a powerful typhoon bearing down Friday on the Philippines, as the government braced for the possibility of a second disaster just days after a storm killed more than 400.

The typhoon comes as the Asia region struggles to recover from two major earthquakes, one in the South Pacific that caused a deadly tsunami, and another in Indonesia.

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